Sales and Marketing Expense (% of Annual Revenues) Chart

View Sales and Marketing Expense (% of Annual Revenues) for MSFT.
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Sep '18
Jan '19
May '19
 
285.00
270.00
255.00
240.00
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Historical Sales and Marketing Expense (% of Annual Revenues) Data

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Date Value
June 30, 2026 --
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Selling and Marketing Expense Definition

Sales and Marketing Expenses are the costs a company incurs specifically related to selling and marketing their products or services. Sales and Marketing Expenses are one component of operating expenses. Examples include advertising and sales promotion, product marketing, travel expenses, and distribution costs. The Sales and Marketing expense numbers in YCharts are taken from a line item in the company’s income statement

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Sales and Marketing Expense (% of Annual Revenues) Range, Past 5 Years

View Sales and Marketing Expense (% of Annual Revenues) Range, Past 5 Years
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Median

Sales and Marketing Expense (% of Annual Revenues) Benchmarks

View Sales and Marketing Expense (% of Annual Revenues) Benchmarks
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Adobe, Inc. Upgrade
Autodesk, Inc. Upgrade
Salesforce, Inc. Upgrade
Intuit, Inc. Upgrade
Strategy, Inc. Upgrade