ServiceNow (NOW)

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ServiceNow Gross Profit Margin (Quarterly):

61.81% for March 31, 2014

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ServiceNow Historical Gross Profit Margin (Quarterly) Data

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Data for this Date Range  
March 31, 2014 61.81%
Dec. 31, 2013 63.76%
Sept. 30, 2013 62.63%
June 30, 2013 64.78%
March 31, 2013 62.41%
   
Dec. 31, 2012 57.02%
Sept. 30, 2012 57.15%
June 30, 2012 59.68%
March 31, 2012 55.23%

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About Gross Profit Margin

A gross profit margin is the difference between sales and the cost of goods sold divided by revenue. This represents the percentage of each dollar of a company's revenue available after accounting for cost of goods sold.

If a company produces phones and earns $32 million in sales but pays $24 million for the items sold, then the company's gross profit margin would be ($32M - $24M) / $32M = 25 percent.

Cutting costs result in higher gross profit margins. If a company sells phones for 500 dollars and the cost of the producing the phone is $250, the current gross profit margin is 50 percent ((500-250)/500). If the company is able to reduce production costs from $250 to $200, the gross profit margin is 60 percent ((500-200)/500).

Note : Profit margins are very dependent on sector. Companies that sell bland potato chips may not have very high margins, but will sell a sizable quantity of potato chips. A company that sells consulting services will likely have higher profit margins, but sell lower quantities.
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NOW Gross Profit Margin (Quarterly) Benchmarks

Companies
Workday 64.05%
IBM 49.15%
Salesforce.com 76.17%

NOW Gross Profit Margin (Quarterly) Range, Past 5 Years

Minimum 55.23% Mar 2012
Maximum 64.78% Jun 2013
Average 60.50%

NOW Gross Profit Margin (Quarterly) Excel Add-In Codes

  • Metric Code: gross_profit_margin
  • Latest data point: =YCP("NOW", "gross_profit_margin")
  • Last 5 data points: =YCS("NOW", "gross_profit_margin", -4)

To find the codes for any of our financial metrics, see our Complete Reference of Metric Codes.

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