StubHub Renews Partnership with Major League Baseball to Continue as the Official Fan to Fan Ticket Marketplace of MLB.com and MLB Clubs
SAN FRANCISCO and NEW YORK, Nov. 16, 2017 /PRNewswire/ -- StubHub, the world's largest ticket marketplace, and Major League Baseball (MLB) today announced that they have reached a five-year renewal for StubHub to continue to serve as the Official Fan to Fan Ticket Marketplace of MLB.com and the 30 Major League Clubs. Terms of the agreement were not disclosed.
The renewal builds on the partnership that originally began in 2007. This new agreement will provide StubHub with an exclusive ticketing integration with MLB.com and the 30 clubs, providing baseball fans with a secure and seamless experience to buy and sell MLB tickets. The new deal also represents a renewed commitment to develop new ticketing technology, as well as to deploy 10+ years of combined data to enhance the ticketing and fan experience.
"Our long-standing partnership with MLB and the clubs has been marked by consistent and powerful innovation to best serve the fans," said StubHub General Manager, North America, Perkins Miller. "With this investment, StubHub and MLB will continue to combine forces to enhance the game-day experience, as we work even more closely with our 30 club partners."
"StubHub has been a valuable partner for our teams and their fans over the past decade, consistently demonstrating agility to adapt quickly in an ever-changing environment," said Noah Garden, Executive Vice President, Business for Major League Baseball. "Their commitment to continue serving our teams and fans with a secure, reliable ticketing solution rooted in innovation remains a key ingredient for our partnership to deliver on its promise for the next five years."
With the agreement, all MLB tickets will be fully integrated with the StubHub platform, providing fans the ability to resell and purchase tickets with confidence and ease. In addition to the ticketing integration, StubHub's innovative technology also provides tools for customers, including pricing guidance for sellers and panoramic 360-degree virtual view-from-seats for buyers.
Through its partnership with MLB, StubHub will receive marketing and sponsorship benefits, including use of official MLB and club marks in various online, media and digital assets, plus outfield wall and home plate rotational signage at MLB venues.
At StubHub, our mission is simple: help fans find fun. We connect fans with their favorite teams, shows and artists and introduce them to the ones they'll love next. As the largest ticket marketplace in the world, we enable fans to buy and sell tickets to tens of thousands of events, whenever they want, through our desktop and mobile experiences, including our StubHub app for iPhone, iPad, Apple Watch and Android. Offering a superior fan experience at its core, StubHub reinvented the ticket resale market in 2000 and continues to lead it through innovation. Our industry firsts include the introduction of the first ticketing application, the first interactive seat mapping tool and the first live entertainment rewards program. Our business partners include more than 130 properties in MLB, NBA, NHL, MLS and NCAA, plus AEG, AXS and Spectra Ticketing & Fan Engagement. With the acquisition of Ticketbis in August 2016, throughout the world, StubHub provides the total end-to-end event going experience. StubHub is an eBay company (NASDAQ: EBAY). For more information on StubHub, visit StubHub.com or follow @StubHub on Twitter, Facebook and Instagram or YouTube.com/StubHub.
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