The Oster® Brand Introduces New Hand Mixer with HeatSoft Technology
New hand mixer brings cold ingredients to room temperature in minutes
BOCA RATON, Fla., Oct. 15, 2018 /PRNewswire/ -- The Oster® Brand announces the launch of its latest innovation, the Oster Hand Mixer with HeatSoft Technology. The Oster Brand's newest hand mixer is revolutionizing baking for home cooks everywhere with its patented HeatSoft technology that uses a gentle warm air while mixing to bring cold butter to room temperature 12 times faster (compared to leaving butter on the counter for 30 minutes). With this hand mixer, bakers can feel confident in their results as the HeatSoft technology softens butter to create light and creamy batters leading to better baked goods.
"In baking, many recipes call for butter to be at room temperature, requiring home bakers to either plan ahead and leave butter on the counter to warm, or microwave it, which can compromise final results," said Aileen Bilyeu, Director of Brand Development, Oster. "With the Oster® Hand Mixer with HeatSoft Technology, home bakers can quickly and easily bring butter to the desired temperature in just one step while mixing to achieve their desired baking result."
The Oster® Hand Mixer with HeatSoft Technology features a 270-watt motor, 7-speed control, and a Boost Power Feature, which provides a burst of power to handle even the thickest batters. Along with its durable beaters, the appliance comes complete with whisk and dough hook attachments, as well as a case for storage. Additionally, to make clean up a breeze, the hand mixer includes an easy one-touch beater eject lever and a removable magnetic nozzle.
The Oster® Hand Mixer with HeatSoft Technology starts at $69.99 at Bed Bath and Beyond and $99.99 at all other retailers. It can be found online at Oster.com and Amazon, and both in-stores and online nationwide at Bed Bath and Beyond, Kohl's, and Best Buy.
For more information on Oster® Brand products, visit www.Oster.com and www.Oster.com/recipes for recipe ideas. For additional information and inspiration, visit the brand's social media sites at Facebook.com/OsterKitchen, Instagram.com/OsterKitchen and Pinterest.com/OsterKitchen.
About the Oster® Brand
Oster® is a leading manufacturer of home and kitchen appliances for the everyday cook. Based in Boca Raton, Fla., Oster® is part of Newell Brand's global portfolio of leading brands. For more information, visit www.Oster.com.
About Newell Brands
Newell Brands (NYSE: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Paper Mate®, Sharpie®, Dymo®, EXPO®, Parker®, Elmer's®, Coleman®, Marmot®, Oster®, Sunbeam®, FoodSaver®, Mr. Coffee®, Rubbermaid Commercial Products®, Graco®, Baby Jogger®, NUK®, Calphalon®, Rubbermaid®, Contigo®, First Alert®, and Yankee Candle®. For hundreds of millions of consumers, Newell Brands makes life better every day, where they live, learn, work and play.
This press release and additional information about Newell Brands are available on the company's website, www.newellbrands.com.
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SOURCE Oster(r)
