### VMware (VMW)

86.48 +2.32  +2.76% NYSE Dec 6, 8:00PM BATS Real time Currency in USD

# VMware Gross Profit Margin (Quarterly):

85.80% for Sept. 30, 2013

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## VMware Historical Gross Profit Margin (Quarterly) Data

Pro Export Data Date Range:
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Data for this Date Range
Sept. 30, 2013 85.80%
June 30, 2013 86.08%
March 31, 2013 84.73%
Dec. 31, 2012 85.20%
Sept. 30, 2012 84.22%
June 30, 2012 84.03%
March 31, 2012 83.80%
Dec. 31, 2011 84.26%
Sept. 30, 2011 83.78%
June 30, 2011 83.45%
March 31, 2011 82.23%
Dec. 31, 2010 83.20%
Sept. 30, 2010 82.28%
June 30, 2010 82.47%

March 31, 2010 82.85%
Dec. 31, 2009 82.32%
Sept. 30, 2009 80.38%
June 30, 2009 82.19%
March 31, 2009 84.05%
Dec. 31, 2008 86.02%
Sept. 30, 2008 Go Pro
June 30, 2008 Go Pro
March 31, 2008 Go Pro
Dec. 31, 2007 Go Pro
Sept. 30, 2007 Go Pro
June 30, 2007 Go Pro
March 31, 2007 Go Pro

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## About Gross Profit Margin

A gross profit margin is the difference between sales and the cost of goods sold divided by revenue. This represents the percentage of each dollar of a company's revenue available after accounting for cost of goods sold.

If a company produces phones and earns \$32 million in sales but pays \$24 million for the items sold, then the company's gross profit margin would be (\$32M - \$24M) / \$32M = 25 percent.

Cutting costs result in higher gross profit margins. If a company sells phones for 500 dollars and the cost of the producing the phone is \$250, the current gross profit margin is 50 percent ((500-250)/500). If the company is able to reduce production costs from \$250 to \$200, the gross profit margin is 60 percent ((500-200)/500).

Note : Profit margins are very dependent on sector. Companies that sell bland potato chips may not have very high margins, but will sell a sizable quantity of potato chips. A company that sells consulting services will likely have higher profit margins, but sell lower quantities.