Smith & Wesson Holding (SWHC)

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14.20 -0.19  -1.32% NASDAQ Apr 17, 8:00PM BATS Real time Currency in USD

Smith & Wesson Holding Gross Profit Margin (Quarterly):

40.20% for Jan. 31, 2014

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Smith & Wesson Holding Historical Gross Profit Margin (Quarterly) Data

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Data for this Date Range  
Jan. 31, 2014 40.20%
Oct. 31, 2013 41.59%
July 31, 2013 42.55%
April 30, 2013 38.48%
Jan. 31, 2013 36.65%
Oct. 31, 2012 35.49%
July 31, 2012 37.67%
April 30, 2012 36.09%
Jan. 31, 2012 30.58%
Oct. 31, 2011 26.66%
July 31, 2011 28.91%
April 30, 2011 30.73%
Jan. 31, 2011 24.47%
Oct. 31, 2010 30.43%
July 31, 2010 33.99%
April 30, 2010 31.31%
Jan. 31, 2010 30.04%
Oct. 31, 2009 33.11%
July 31, 2009 34.67%
April 30, 2009 31.10%
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About Gross Profit Margin

A gross profit margin is the difference between sales and the cost of goods sold divided by revenue. This represents the percentage of each dollar of a company's revenue available after accounting for cost of goods sold.

If a company produces phones and earns $32 million in sales but pays $24 million for the items sold, then the company's gross profit margin would be ($32M - $24M) / $32M = 25 percent.

Cutting costs result in higher gross profit margins. If a company sells phones for 500 dollars and the cost of the producing the phone is $250, the current gross profit margin is 50 percent ((500-250)/500). If the company is able to reduce production costs from $250 to $200, the gross profit margin is 60 percent ((500-200)/500).

Note : Profit margins are very dependent on sector. Companies that sell bland potato chips may not have very high margins, but will sell a sizable quantity of potato chips. A company that sells consulting services will likely have higher profit margins, but sell lower quantities.
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SWHC Gross Profit Margin (Quarterly) Benchmarks

Companies
Sturm Ruger 34.98%
Taser International 63.84%
Alliant Techsystems 23.93%

SWHC Gross Profit Margin (Quarterly) Range, Past 5 Years

Minimum 24.47% Jan 2011
Maximum 42.55% Jul 2013
Average 33.74%
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