Shutterfly (SFLY)

25.55 -2.02  -7.33%  Jun 01, 5:20PM Go Pro
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Shutterfly Total Return Price: 25.55

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SFLY Total Return Price Range, Past 5 Years

Minimum 5.87 Jan 22 2009
Maximum 63.49 Apr 28 2011
Average 24.56

About Total Return Price

Total return price is a theoretical price that helps investors look at their returns over time, accounting for both price appreciation and dividends received rather than price alone. It is the best way to calculate the actual returns on a stock over a period of time.

YCharts' total return price assumes that all dividends were reinvested and that no taxes were collected on dividend payments. This follows Center for Research in Security Prices (CRSP) methodology.

When calculating the return on an investment, an investor should look both at the changes in the value of the stock price as well as the gains from dividend payments. For example, if you buy a stock for $10, its price appreciates to $15 and it pays a $1 dividend, and you sell it, you have made $5 from the change in price and $1 from dividends. This $6 increase is your total gain, and your total return is 60%.

The total return price helps you to look backward to determine an equivalent price that you would have paid to get the same returns from a stock that paid no dividends (also adjusted for splits). Let's look at the previous example again.

Assumptions:
Price paid (1/1/01): $10.00
Closing price (12/30/01): $15.00
Dividend Paid (12/31/01): $1.00
Closing Price (12/31/01): $15.00

Your total returns for the year: $6.00 or 60%

Calculating Total Return Price:

12/31/01:
Actual Price: $15.00
Total Return Price: $15.00
The most recent total return price is always equal to the current price.

12/30/01:
Actual Price: $15.00
Total Return Price: $14.00 = $15.00 x (1-$1/$15.00)
The $1 dividend was 1/15 of the value of the stock, so if you could have received the dividend immediately after buying the stock on 12/30/01, you could have paid $14 for the stock and had a stock worth $15 because of the dividend that was paid.

1/1/01:
Actual Price: $10.00
Total Return Price: $9.33 = $10 x (1-$1/$15.00)
This is exactly like the previous problem. We received 1/15th of the stock's value on 12/30/01, so looking back we need to remove this value from the historical total returns price.
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SFLY News

4 Things That Will Get Facebook Back to $38
May 30, 9:42PM Motley Fool
Consumer Cyclical Sector Wrap
May 30, 4:42PM Fox Business
$SFLY Last 3 weeks “moderation” in discounting from Snapfish
about 2 days ago by EarningsJobber
$SFLY told you !
about 2 days ago by EarningsJobber
$SFLY ripping
about 2 days ago by tradergu
$sfly rockin
about 2 days ago by Stop_Hunter
$SFLY $FB INS review not good for $SFLY?
about 2 days ago by EarningsJobber
Over $10 range break watchlist for tmrw: $NTES $PENN $SLXP $CVS $LKQ $EQIX $LII $TWTC $DSW $BBBY $SWI $$LVS $WYNN $SFLY
about 3 days ago by TheEquitiesRoom
Consumer Cyclical Sector Wrap
May 29, 4:40PM Fox Business
$SFLY to Present @ Cowen &amp; Company 40th Annual Tech Media and Telecom Conference in NYC on May 30th at 2pm. http://stks.co/40YY
about 4 days ago by abubnic
RT @DrDuru see recent post-earnings gap and fade from $SFLY to get an idea of the bearish signal today&#39;s gap and fade created for $GRPN.
about 17 days ago by DashBoogie
4 Growing Internet Stocks With Little Debt
May 15, 11:17AM Seeking Alpha
Shutterfly (SFLY) CEO Buys 30K Shares
May 14, 4:51PM Street Insider
Consumer Cyclical Sector Wrap
May 14, 4:42PM Fox Business
Consumer Cyclical Sector Wrap
May 09, 4:35PM Fox Business
SHUTTERFLY INC Financials
May 09, 1:04PM
Kodak Gallery set to go offline July 2nd after federal judge approves sale to Shutterfly http://stks.co/3igK | via The Verge $SFLY $EK
about 24 days ago by STtech
$SFLY to buy kodak online photo http://stks.co/3i91
about 25 days ago by InvestProfits
Shutterfly Welcomes Kodak Gallery Customers
May 07, 9:00AM Business Wire
Is 50 Million the New Million?
May 02, 1:28PM Motley Fool
Shutterfly Beats, Revises Outlook
May 02, 8:30AM Zacks
Shutterfly Inc. Stock Downgraded (SFLY)
May 02, 4:00AM TheStreet
Treasuries fall on strong ISM data, Dow hits highest level since 2007 http://stks.co/3cDI $TLT $SPY $SFLY $CHK $SHLD
about 31 days ago by LearnBonds
$SFLY beautiful fade from gap double top @ $34+
about 31 days ago by ronin245
$sfly http://stks.co/3boy shorted a few here.. been a fader all day. stop at 31.5s
about 31 days ago by kunal00
$SFLY is -5.3% down since open on unusual high volume but still 3.8% up since close.
about 31 days ago by TradeBot
Notable Earnings Gappers Up = $PFCB $NUVA $VECO $AGCO $SFLY $HUN $FIRE $CATM $ALLT $TXRH $ODP $IPGP $KLIC $SAVE $JKS $SIRI All up 2% or more
about 31 days ago by 1973Hog
Early premkt earn./news gapping up: $VECO $SFLY $FIRE $PLXT $BGC $IPSU $KLIC $PFCB $ALLT $SHLD $RDWR $AEIS $NUVA $KONA $APC $CATM $TXRH
about 31 days ago by TheEquitiesRoom
News related to $SFLY: &#39;Shutterfly 1Q loss widens, but beats expectations&#39; http://stks.co/3aj7
about 32 days ago by TradeBot
Listen to $SFLY Q1 2012 earnings call - live at 05:00 PM, ondemand after - http://stks.co/3aYF
about 32 days ago by earningscast
$SFLY here we go...
about 32 days ago by blueocean
$SFLY ◦Average order value was $24.60 (8%) y/y
about 32 days ago by EarningsJobber
$SFLY is garbage, buy at your own risk. longer term this thing goes away
about 32 days ago by mytfine
$SFLY Beat much reduced numbers
about 32 days ago by EarningsJobber
$SFLY Reports Q1 EPS $-0.29 May Not Compare vs $-0.32 Est; Revenues $91.3M vs $84.59M Est
about 32 days ago by Benzinga

Recent Quotes

Symbol Price Chg Chg % Market Cap
SFLY 25.55 -2.02 -7.33% 961.09M
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