Renren (RENN)

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2.915 -0.01  -0.51%   NYSE May 23, 4:56PM BATS Real time Currency in USD

Renren Gross Profit Margin Quarterly:

63.54% for Sept. 30, 2012
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Renren Gross Profit Margin Quarterly Chart

    Renren Historical Gross Profit Margin Quarterly Data

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    Data for this Date Range  
    Dec. 31, 2012 63.54%
    Sept. 30, 2012 61.39%
    June 30, 2012 62.30%
    March 31, 2012 61.11%
    Sept. 30, 2011 80.41%
       
    June 30, 2011 81.00%
    March 31, 2011 80.20%
    Sept. 30, 2010 81.04%
    June 30, 2010 76.23%
    March 31, 2010 74.62%

    About Gross Profit Margin

    A gross profit margin is the difference between sales and the cost of goods sold divided by revenue. This represents the percentage of each dollar of a company's revenue available after accounting for cost of goods sold.

    If a company produces phones and earns $32 million in sales but pays $24 million for the items sold, then the company's gross profit margin would be ($32M - $24M) / $32M = 25 percent.

    Cutting costs result in higher gross profit margins. If a company sells phones for 500 dollars and the cost of the producing the phone is $250, the current gross profit margin is 50 percent ((500-250)/500). If the company is able to reduce production costs from $250 to $200, the gross profit margin is 60 percent ((500-200)/500).

    Note : Profit margins are very dependent on sector. Companies that sell bland potato chips may not have very high margins, but will sell a sizable quantity of potato chips. A company that sells consulting services will likely have higher profit margins, but sell lower quantities.
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    RENN Gross Profit Margin Quarterly Benchmarks

    Companies
    Bally Technologies 64.73%
    WMS Industries 64.02%
    Scientific Games Corporation 43.20%

    RENN Gross Profit Margin Quarterly Rankings

    Overall 89th percentile
    834 of 8006
    Sector 88th percentile
    80 of 726 in Consumer Cyclical
    Industry 50th percentile
    5 of 10 in Gambling

    RENN Gross Profit Margin Quarterly Range, Past 5 Years

    Minimum 61.11% Mar 2012
    Maximum 81.04% Sep 2010
    Average 72.19%