Priceline.com (PCLN)

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803.60 +5.57  +0.70%   NASDAQ May 23, 8:00PM BATS Real time Currency in USD

Priceline.com Gross Profit Margin Quarterly:

78.93% for Dec. 31, 2012
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Priceline.com Gross Profit Margin Quarterly Chart

    Priceline.com Historical Gross Profit Margin Quarterly Data

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    Dec. 31, 2012 78.93%
    Sept. 30, 2012 81.84%
    June 30, 2012 75.68%
    March 31, 2012 71.66%
    Dec. 31, 2011 73.14%
    Sept. 30, 2011 75.73%
    June 30, 2011 67.94%
    March 31, 2011 62.50%
    Dec. 31, 2010 65.42%
    Sept. 30, 2010 66.50%
    June 30, 2010 58.02%
    March 31, 2010 54.61%
    Dec. 31, 2009 57.81%
    Sept. 30, 2009 59.40%
    June 30, 2009 50.56%
    March 31, 2009 45.09%
    Dec. 31, 2008 50.50%
    Sept. 30, 2008 56.28%
    June 30, 2008 49.37%
    March 31, 2008 Go Pro
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    Dec. 31, 2006 Go Pro
       
    Sept. 30, 2006 Go Pro
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    Dec. 31, 2005 Go Pro
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    About Gross Profit Margin

    A gross profit margin is the difference between sales and the cost of goods sold divided by revenue. This represents the percentage of each dollar of a company's revenue available after accounting for cost of goods sold.

    If a company produces phones and earns $32 million in sales but pays $24 million for the items sold, then the company's gross profit margin would be ($32M - $24M) / $32M = 25 percent.

    Cutting costs result in higher gross profit margins. If a company sells phones for 500 dollars and the cost of the producing the phone is $250, the current gross profit margin is 50 percent ((500-250)/500). If the company is able to reduce production costs from $250 to $200, the gross profit margin is 60 percent ((500-200)/500).

    Note : Profit margins are very dependent on sector. Companies that sell bland potato chips may not have very high margins, but will sell a sizable quantity of potato chips. A company that sells consulting services will likely have higher profit margins, but sell lower quantities.
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    PCLN Gross Profit Margin Quarterly Benchmarks

    Companies
    Expedia 75.25%
    Orbitz Worldwide 79.90%
    Google 57.45%

    PCLN Gross Profit Margin Quarterly Rankings

    Overall 95th percentile
    348 of 8009
    Sector 95th percentile
    32 of 725 in Consumer Cyclical
    Industry 90th percentile
    5 of 54 in Leisure

    PCLN Gross Profit Margin Quarterly Range, Past 5 Years

    Minimum 45.09% Mar 2009
    Maximum 81.84% Sep 2012
    Average 63.21%