eLong (LONG)

14.62 -0.23  -1.55%  May 17, 8:00PM
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eLong Return on Assets:

0.02% for Dec. 31, 2012
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eLong Return on Assets Chart

    eLong Historical Return on Assets Data

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    Data for this Date Range  
    Dec. 31, 2012 0.02%
    Sept. 30, 2012 0.42%
    June 30, 2012 2.37%
    March 31, 2012 2.18%
    Dec. 31, 2011 2.18%
    Sept. 30, 2011 1.77%
    June 30, 2011 1.42%
    March 31, 2011 1.80%
    Dec. 31, 2010 1.68%
    Sept. 30, 2010 1.44%
    June 30, 2010 2.00%
    March 31, 2010 2.04%
    Dec. 31, 2009 1.72%
    Sept. 30, 2009 0.97%
    June 30, 2009 -1.00%
    March 31, 2009 -3.44%
       
    Dec. 31, 2008 -6.13%
    Sept. 30, 2008 -6.59%
    June 30, 2008 -5.91%
    March 31, 2008 Go Pro
    Dec. 31, 2007 Go Pro
    Sept. 30, 2007 Go Pro
    June 30, 2007 Go Pro
    March 31, 2007 Go Pro
    Dec. 31, 2006 Go Pro
    Sept. 30, 2006 Go Pro
    June 30, 2006 Go Pro
    March 31, 2006 Go Pro
    Dec. 31, 2005 Go Pro
    Sept. 30, 2005 Go Pro
    June 30, 2005 Go Pro

    About Return on Assets

    Return on Assets (ROA) shows the rate of return (after tax) being earned on all of the firm's assets regardless of financing structure (debt vs. equity). It is a measure of how efficiently the company is using all stakeholders' assets to earn returns.

    Because ROA can differ significantly across firms, ROA is often used to compare a company over time or against companies that have similar financing structures.

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    LONG Return on Assets Benchmarks

    Companies
    Expedia 2.40%
    MakeMyTrip -0.52%
    Hasbro 8.00%

    LONG Return on Assets Rankings

    Overall 56th percentile
    3307 of 7593
    Sector 34th percentile
    437 of 671 in Consumer Cyclical
    Industry 34th percentile
    32 of 49 in Leisure

    LONG Return on Assets Range, Past 5 Years

    Minimum -6.59% Sep 2008
    Maximum 2.37% Jun 2012
    Average -0.06%