Craft Brew Alliance (HOOK)

8.19 -0.06  -0.73%  May 25, 8:00PM Go Pro
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Craft Brew Alliance Beneish M-Score: -2.186

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HOOK Beneish M-Score Rankings

Overall 20th percentile 2979 of 3761
Sector 26th percentile 268 of 367 in Consumer Goods
Industry 30th percentile 7 of 10 in Beverages - Brewers

HOOK Beneish M-Score Range, Past 5 Years

Minimum -2.740 Dec 2009
Maximum 21.27 Dec 2008
Average 2.588

About Beneish M Score

The Beneish M Score helps to uncover companies who are likely to be manipulating their reported earnings. Companies with a higher score are more likely to be manipulators. This is a probabilistic model, so it will not detect manipulators with 100% accuracy.

The best cut-off point depends on the costs mistakenly classifying in one of two ways:

1) Classifying firm that is manipulating earnings as a non-manipulator (Type I error), and
2) Classifying a firm as a manipulator when it actually was not manipulating (Type II Error).

Here are optimal cut-offs according to Beneish, presented as the score followed by the cost of Type I error relative to cost of Type II error):

M Score HTML Table:

ScoreRelative Error Costs
(Type I:Type II)
M Score > -1.49 (10:1)
M Score > -1.78 (20:1)
M Score > -1.89 (40+:1)


Beneish excluded financial institutions from his sample when calculating the M-Score, so extreme care should be taken when looking at M-Scores of financial firms - their business models are different from the manufacturing and other service firms that Beneish used in his study.

If you want more details, here is the original Beneish M Score Paper, or you can learn about our calculation by clicking "Learn More" below.

Learn More

HOOK News

Beer Stocks: Crack One Open
May 15, 10:41AM
@chartly @stocktwits need to change $HOOK ticker to $BREW
about 65 days ago by harmongreg
$HOOK http://stks.co/340j clear lager w/ good head, over 200 SMA, > 6.65 has some resist then size > 7.02
about 65 days ago by harmongreg
$HOOK filed latest Annual Report http://stks.co/2vad
about 72 days ago by MarketBrief
$HOOK filed latest Annual Report http://stks.co/2uhu
about 74 days ago by MarketBrief
$HOOK filed latest Annual Report http://stks.co/2tEc
about 75 days ago by MarketBrief
Very smart move by $HOOK to change their ticker to $BREW. You'd be surprised how little things like that matter.
about 75 days ago by bradloncar
Craft Brew (HOOK) Changes Ticker to 'BREW'
Mar 15, 12:44PM Street Insider
Listen to $HOOK Q4 2011 earnings call - live at 11:30 AM, ondemand after - http://stks.co/2sTl
about 75 days ago by earningscast
Craft Brew earnings up
Mar 14, 5:08PM
$HOOK filed latest Annual Report http://stks.co/2rJr
about 76 days ago by MarketBrief
Boston Beer's Heady 2011
Dec 20, 2:05PM
$HOOK filed latest Quarterly Report http://stks.co/17XO
about 197 days ago by MarketBrief
If I had bought some $COW would have been an extension f teh weekend, all I did was buy some Beer ($HOOK) and $UNG and juggle some $AAPL
about 344 days ago by harmongreg
bought some $HOOK 9.20 for LT acct on touch of 50SMA
about 345 days ago by harmongreg

Recent Quotes

Symbol Price Chg Chg % Market Cap
HOOK 8.19 -0.06 -0.73% 154.30M
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