Constant Contact Gross Profit Margin Quarterly:
70.81% for March 31, 2013Constant Contact Historical Gross Profit Margin Quarterly Data
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| Data for this Date Range | |
|---|---|
| March 31, 2013 | 70.81% |
| Dec. 31, 2012 | 71.66% |
| Sept. 30, 2012 | 70.68% |
| June 30, 2012 | 70.30% |
| March 31, 2012 | 70.64% |
| Dec. 31, 2011 | 72.37% |
| Sept. 30, 2011 | 71.15% |
| June 30, 2011 | 71.00% |
| March 31, 2011 | 70.64% |
| Dec. 31, 2010 | 71.08% |
| Sept. 30, 2010 | 71.68% |
| June 30, 2010 | 70.12% |
| March 31, 2010 | 70.32% |
About Gross Profit Margin
A gross profit margin is the difference between sales and the cost of goods sold divided by revenue. This represents the percentage of each dollar of a company's revenue available after accounting for cost of goods sold.
If a company produces phones and earns $32 million in sales but pays $24 million for the items sold, then the company's gross profit margin would be ($32M - $24M) / $32M = 25 percent.
Cutting costs result in higher gross profit margins. If a company sells phones for 500 dollars and the cost of the producing the phone is $250, the current gross profit margin is 50 percent ((500-250)/500). If the company is able to reduce production costs from $250 to $200, the gross profit margin is 60 percent ((500-200)/500).
Note : Profit margins are very dependent on sector. Companies that sell bland potato chips may not have very high margins, but will sell a sizable quantity of potato chips. A company that sells consulting services will likely have higher profit margins, but sell lower quantities.
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CTCT Gross Profit Margin Quarterly Benchmarks
| Companies | |
|---|---|
| Millennial Media | 41.24% |
| VistaPrint | 65.55% |
| AirMedia Group | 20.87% |
CTCT Gross Profit Margin Quarterly Rankings
| Overall |
92nd percentile 571 of 7590 |
| Sector |
92nd percentile 48 of 672 in Consumer Cyclical |
| Industry |
89th percentile 2 of 19 in Marketing Services |
CTCT Gross Profit Margin Quarterly Range, Past 5 Years
| Minimum | 70.12% | Jun 2010 |
| Maximum | 72.80% | Jun 2008 |
| Average | 71.07% |