Activision Blizzard News
In the gaming industry, the value of the company is predicated upon the popularity of its products. Activision Blizzard ( ATVI ) is ranked as one of the industry leaders within the gaming industry because ...
Activision and Infinity Ward Set to Release the Kraken with Devastation – the Second Epic DLC Pack for Call of Duty: Ghosts, Launching First, Exclusively on Xbox Live April 3rdBusiness Wire 03/06 12:59 ET
Gamers clamoring for all-new Call of Duty®: Ghosts content can set their calendars for Devastation, the second of four massive DLC Packs, set to launch on April 3rd. Available first, exclusively on Xbox Live for both Xbox One and Xbox 360, Devastation delivers a new assortment of content to Call of Duty®’s definitive online multiplayer experience.
Cards are Gabe Walls' life. In his youth he was one of the top ranked competitive Magic: The Gathering players in the world, then moved on to be a professional poker player after that. He's used his decision making, risk assessment and people reading skills to find success in all different [...]
While we live in an age where games are constantly patched with balance fixes, DLC and so on, it's hard to think of any game that has undergone as dramatic of a transformation in as short a window of time as Diablo 3. It's video game legend now that at release [...]
Wall Street analyst insights from Michael Pachter of Wedbush Securities.
Yesterday, I discussed a rising epidemic of free-to-play game addiction, and how the nickel and dime microtransactions feed off players to turn some into hopeless, broke addicts. I asked if game makers had any responsibility to alter marketing or provide warnings or support for addiction, and now it seems the [...]
Blizzard overhauls 'Diablo III' in a big way with the new Patch 2.0.1.
Rather than kill Call of Duty, Titanfall may make the next game even better.
Frito-Lay And Activision Team Up For Promotion That Lets Fans Choose And Name A Character In The Next Skylanders GamePR Newswire 02/25 07:02 ET
PLANO, Texas, Feb. 25, 2014 /PRNewswire/ -- PepsiCo's Frito-Lay North America division and Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc. (ATVI), today announced a promotion that brings fans the ultimate way to get involved in the award-winning Skylanders® franchise. For the first time ever, Frito-Lay and Activision are providing fans with the unique opportunity to choose and name a new hero that will appear in the next Skylanders game slated for release in 2014. "This is the third consecutive year Frito-Lay has partnered with Activision to bring fans a whole new way to experience Skylanders, while bringing added fun to the snack aisle," said Ram Krishnan, vice president of marketing, Frito-Lay.