Hey Andrew Mason, We’re Getting Tired of Telling You To Buy OpenTable

A few times, like here and here, we’ve said it would be a good idea for Groupon (GRPN) to buy OpenTable (OPEN), the reservations system that herds people into restaurants. Groupon could apply its software restaurant reservations to a host of other local businesses.

Suffice to say, chief Andrew Mason hasn’t been taking our advice. And Groupon’s falling market is making any such deal less likely – or even possible.

GRPN Market Cap Chart

GRPN Market Cap data by YCharts

Instead Groupon is buying a smaller restaurant reservation system called Savored for undisclosed terms. Savored also offers daily deals for restaurants in a bid to be a Groupon alternative, and it clearly doesn’t have the same reservations system as OpenTable because the two partnered up last year and offered coupons through the reservation site.

But Groupon doesn’t need another discount site, it already has one of those. What’s more it’s leaving OpenTable out there, able to be gobbled up by a rival like Amazon’s (AMZN) LivingSocial.

Investors’ reaction to this deal:

GRPN Chart

GRPN data by YCharts

If you want to bring this up with Andrew Mason, look for him at the sushi joint where he’s working to get ideas.

From the editors of YCharts.YCharts Pro Investor Service includes professional stock charts, stock ratings and portfolio strategies.

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